Can AI Be Your Doctor? The Importance of Digital Due Diligence through the Medvi Case
The recent high-profile story of Medvi, a rapidly growing U.S. telehealth startup, has been celebrated as a hallmark of AI-powered innovation. However, subsequent reports have raised concerns about its marketing practices, alleging that AI-driven misleading advertising contributed to billions in revenue. This review examines the Medvi case through the lens of Digital Due Diligence.