Top

Digital Due Diligence to develop high ROI Digital Business Models

DDD Standard

Digital Due Diligence generates significant value in two key strategic areas:

Developing high ROI digital business models
Currently viewing

Enhancing ROI during mergerds and acquisitions
Lear more

Given the rapid shifts in markets, the competition, and the technology, it is more difficult to advance in the digital environment. In order to make profitable digital business models, decision makers need to understand where their company stands with its current capabilities and limitations, and build the strategy upon it.

Analyzing the competitive landscape and market dynamics reveals valuable opportunities. Although seeing other brands thrive in digital might indicate directions to follow, but without a thorough understanding of their activities, it can lead to pitfalls. To reduce risks and make the most of relevant opportunities, Digital Due Diligence helps in identifying the most effective strategies for digital growth.

Many companies don't measure digital brand value because they don't understand how it correlates with growth and future revenues. This gives a considerable advantage to those that do measure it and have strategic activities to increase it.

Scope

Outlining where the company stands relative to its industry peers
To accurately define the company’s current digital status taking into account the industry specifics, brand positioning and applicable trends and provide a comprehensive understanding of an organisation’s digital landscape, outlining where the company stands relative to its industry peers, how it’s been positioned within the market, and where potential growth paths may be.

Digital Due Diligence for Football Club Brands

We offer a glimpse into Digital Due Diligence by providing access to a comprehensive white paper on Europe’s 15 most valuable football club brands, featuring data from March 2024.

Get the core insights

Automotive industry Digital Due Diligence

Explore digital trends and industry insights in our Digital Due Diligence report, featuring an analysis of the top 20 most valuable and strongest automobile brands of 2024.

Get the core insights

Beauty Industry  Digital Due Diligence

Discover digital trends and industry insights through a focused analysis of five leading beauty retail brands and key cross-border players in Europe.

Get the core insights

Case study

Exposing Hidden Digital Financial Potential

Premises
Industry: Pet Care
Type of Business: B2C
Main Challenge: Multiple target companies appeared to be the best fit for the M&A deal.
Goal: Identify the right match in terms of digital potential to differentiate the best company from the top three contenders, all with similar performance on paper.

Applied Strategy
Conducted an in-depth Digital Due Diligence (DDD) on the target companies’ digital assets. Translated the value of each digital brand into financial terms to assess true digital potential.

Results
Discovered a hidden digital strength not reflected in financial statements:
One target company had 4.3x higher digital penetration, based on indexed keywords (by search engines).
This resulted in a higher future ROI from digital marketing (lower customer acquisition costs). 
Increased the overall value of the target company by 17%, making it the most appealing deal with the best value for money.

When is recommended

ACCOUNTS

Business circumstances

Well-established physical-first business model but recognised the need to create a digital business model

Planning the next phase of its digital transformation

Want to evaluate own digital assets, systems, and processes

Benefits

Helps you see your brand’s position in the competitive digital landscape and will show you potential directions where you need to double down to grow in digital

Support in making informed decisions, optimizing digital assets and capabilities, identifying synergies, reducing risks, and capitalizing on growth opportunities within the digital landscape

Helps identify the existing technological assets, potential areas for improvement, risks, and challenges associated with the transformation process

Create a roadmap for successful digital transformation by highlighting areas where technology investments can optimize operations, improve customer engagement, drive innovation, and unlock new revenue streams

Uncovers areas for improvement, identifies operational efficiencies, and checks compliance with data protection regulations

Leads to optimization of internal digital operations and improved overall performance

Examples

A leading national distributor of automotive parts, strong in physical retail but lagging in digital, needed to improve its online presence. The DDD analysis highlighted an outdated e-commerce platform and inefficiencies in digital integration. Recommendations included revamping the e-commerce site with advanced features, integrating digital tools for better supply chain management, and deploying an omnichannel marketing strategy. These changes led to a 50% rise in online sales, a 30% increase in customer acquisition, and a 20% reduction in delivery times, effectively bridging the gap between physical and digital operations.

A major home appliance retailer with a strong physical presence sought to enhance its market position through digital transformation. The DDD analysis revealed gaps in the retailer’s e-commerce strategy and customer data utilization. Recommendations included overhauling the online store with hyper personalized recommendations, implementing a CDP for improved customer insights, and developing a mobile app to unify in-store and online experiences. Additionally, data strategy was implemented to optimize inventory and predict market trends. These digital upgrades resulted in a 40% increase in online sales and a 35% boost in customer retention.

In the highly competitive industrial automation sector, one major player struggled to keep pace with evolving digital trends and customer expectations. A digital due diligence (DDD) assessment revealed underutilized digital assets and outdated systems that hindered their ability to offer real-time monitoring solutions. By leveraging the findings, the company developed a high ROI digital business model incorporating IoT-enabled predictive maintenance services. This new approach not only reduced operational downtime for clients but also unlocked new revenue streams through subscription-based monitoring and analytics.

DESIGN INTERACTIONS
DESIGN INTERACTIONS
ACCOUNTS

Benefits

Helps you see your brand’s position in the competitive digital landscape and will show you potential directions where you need to double down to grow in digital

Support in making informed decisions, optimizing digital assets and capabilities, identifying synergies, reducing risks, and capitalizing on growth opportunities within the digital landscape

Examples

A leading national distributor of automotive parts, strong in physical retail but lagging in digital, needed to improve its online presence. The DDD analysis highlighted an outdated e-commerce platform and inefficiencies in digital integration. Recommendations included revamping the e-commerce site with advanced features, integrating digital tools for better supply chain management, and deploying an omnichannel marketing strategy. These changes led to a 50% rise in online sales, a 30% increase in customer acquisition, and a 20% reduction in delivery times, effectively bridging the gap between physical and digital operations.

DESIGN INTERACTIONS
DESIGN INTERACTIONS
ACCOUNTS

Benefits

Helps identify the existing technological assets, potential areas for improvement, risks, and challenges associated with the transformation process

Create a roadmap for successful digital transformation by highlighting areas where technology investments can optimize operations, improve customer engagement, drive innovation, and unlock new revenue streams

Examples

A major home appliance retailer with a strong physical presence sought to enhance its market position through digital transformation. The DDD analysis revealed gaps in the retailer’s e-commerce strategy and customer data utilization. Recommendations included overhauling the online store with hyper personalized recommendations, implementing a CDP for improved customer insights, and developing a mobile app to unify in-store and online experiences. Additionally, data strategy was implemented to optimize inventory and predict market trends. These digital upgrades resulted in a 40% increase in online sales and a 35% boost in customer retention.

DESIGN INTERACTIONS
DESIGN INTERACTIONS
ACCOUNTS

Benefits

Uncovers areas for improvement, identifies operational efficiencies, and checks compliance with data protection regulations

Leads to optimization of internal digital operations and improved overall performance

Examples

In the highly competitive industrial automation sector, one major player struggled to keep pace with evolving digital trends and customer expectations. A digital due diligence (DDD) assessment revealed underutilized digital assets and outdated systems that hindered their ability to offer real-time monitoring solutions. By leveraging the findings, the company developed a high ROI digital business model incorporating IoT-enabled predictive maintenance services. This new approach not only reduced operational downtime for clients but also unlocked new revenue streams through subscription-based monitoring and analytics.

DESIGN INTERACTIONS
DESIGN INTERACTIONS

Approach

Our 3-pillar methodology is built to tackle the complexity of dynamic environments by investigating business critical aspects of digital growth to help companies in finding high ROI directions in their digital journeys.
1. Digital trends and industry insights
An in-depth analysis showing how your current digital brand power is positioned against selected market players.
2. Marketing technology audit
An audit map showing where marketing technology needs to be updated or modified.
3. Brand Performance Audit
A data-driven analysis of your past performance that highlights both the operative and strategic measures to be considered for digital business development.

Outcome

Mapping digital growth opportunities and finding areas where digital investments and initiatives can drive growth and expansion
Refining digital strategies and make informed (data-driven) decisions on how to differentiate digitally and gain a competitive edge
Assessing potential risks and challenges associated with the company's digital transformation or digital initiatives

Process

01

Strategic kick-off workshop

To align on project goals and expectations, to set what needs to be done, by whom and by whenIdentify the most promising companies

02

Digital trends and industry insights

To assess key digital trends and evaluate your current digital brand power against selected market players, helping define relevant future directions (2 workshops)

03

Marketing technology audit

To evaluate whether your marketing technology stack has the right components and is configured effectively, identifying areas for updates or modifications (Multiple workshops depending on your current tech ecosystem)

04

Brand performance audit

To analyze your brand’s performance against industry benchmarks, highlighting strategic and operational opportunities as well as potential risks based on data-driven insights (2 workshops)

05

Strategic overview workshop

To present the results of your Digital Due Diligence and consider the next steps

What to prepare

Please collect any available material on the following topics
Customer & Userpersona Yearly Report
Yearly Customer & User Persona Report
Customer Experience Map
Customer Experience Map
Competitor Analysis
Competitor Analysis
Technology Architecture Documentation
Technology Architecture Documentation
Access to Digital Asset Libraries
Access to/Overview of Digital Asset Libraries

Who needs to be involved

Decision-making
CMO
Chief Marketing Officer
CIO
Chief Information Officer
CTO
Chief Technology Officer
CXO
Chief Experience Officer
Operative support

Depending on the type and size of the project, may need to involve the

Marketing Department
Marketing Department
Technology Department
Technology Department
Sales Department
Sales Department

Pricing

Guide assessment

Get in touch

Preliminary DDD

Get Started

Comprohensive DDD

Get Started
ACCOUNTS

This is for you if

You are not sure about commiting to a Digital Due Diligence, but you want to evaluate your company and compare it to industry benchmarks through our guided process.

You are ok with slightly self-biased results.

You are considering a Digital Due Diligence, but you want to get a sneak peak on high-level insights.

You don’t want to spend time on our guided self assessment, as you prefer a fully outer perspective first.

You want to take your next strategic decision based on a comprehensive audit driven by data.

You wasted too much time and effort that didn’t bring the envisioned results, and you want to take your digital strategy to the next level.

Description

Guided Self-assessment findings on digital performance encompassing webpage performance, social media engagement, organic reach, and brand impact.

The streamlined version of our Digital Due Diligence service that you get in 48-hours.

It covers a high-level performance analysis in comparison to key industry competitors. This initial analysis leverages external data points and insights, so there is no need to share internal information or to provide access to internal data platforms.

Comprehensive Digital due diligence involves thoroughly analyzing an organization's current digital landscape, considering industry specifics, brand positioning, and trends, to identify potential growth opportunities and threats, and guide strategic decision-making for a successful digital journey.

Scope

Showcase your high level digital performance (strengths and weaknesses)

To deliver a high-level overview of strategic opportunities and threats from a digital growth perspective, we will utilize industry benchmarks and external data insights. This analysis will be informed by comparative industry standards and broader market trends, rather than relying on internal data.

Enable organizations to have unbiased, data-driven and benchmarked competitive insights. To accurately define your current digital status in order to show you potential digital growth paths that are relevant to your situation.

DESIGN INTERACTIONS

Key Deliverables

Report highlighting high-Level strategic digital performance compared to industry benchmarks

Industry digital growth reportCompetitive landscape high level overviewPreliminary business case

Digital trends and industry insights
Macro opportunities and impact
Digital landscape report
Digital footprint report
Growth technology audit
Digital brand performance audit
Strategic directions

DESIGN INTERACTIONS
ACCOUNTS

This is for you if

You are not sure about commiting to a Digital Due Diligence, but you want to evaluate your company and compare it to industry benchmarks through our guided process.

You are ok with slightly self-biased results.

Description

Guided Self-assessment findings on digital performance encompassing webpage performance, social media engagement, organic reach, and brand impact.

Scope

Showcase your high level digital performance (strengths and weaknesses)

DESIGN INTERACTIONS

Key Deliverables

Report highlighting high-Level strategic digital performance compared to industry benchmarks

DESIGN INTERACTIONS
ACCOUNTS

This is for you if

You are considering a Digital Due Diligence, but you want to get a sneak peak on high-level insights.

You don’t want to spend time on our guided self assessment, as you prefer a fully outer perspective first.

Description

The streamlined version of our Digital Due Diligence service that you get in 48-hours.

It covers a high-level performance analysis in comparison to key industry competitors. This initial analysis leverages external data points and insights, so there is no need to share internal information or to provide access to internal data platforms.

Scope

To deliver a high-level overview of strategic opportunities and threats from a digital growth perspective, we will utilize industry benchmarks and external data insights. This analysis will be informed by comparative industry standards and broader market trends, rather than relying on internal data.

DESIGN INTERACTIONS

Key Deliverables

Industry digital growth reportCompetitive landscape high level overviewPreliminary business case

DESIGN INTERACTIONS
ACCOUNTS

This is for you if

You want to take your next strategic decision based on a comprehensive audit driven by data.

You wasted too much time and effort that didn’t bring the envisioned results, and you want to take your digital strategy to the next level.

Description

Comprehensive Digital due diligence involves thoroughly analyzing an organization's current digital landscape, considering industry specifics, brand positioning, and trends, to identify potential growth opportunities and threats, and guide strategic decision-making for a successful digital journey.

Scope

Enable organizations to have unbiased, data-driven and benchmarked competitive insights. To accurately define your current digital status in order to show you potential digital growth paths that are relevant to your situation.

DESIGN INTERACTIONS

Key Deliverables

Digital trends and industry insights
Macro opportunities and impact
Digital landscape report
Digital footprint report
Growth technology audit
Digital brand performance audit
Strategic directions

DESIGN INTERACTIONS

Do you have questions about how Digital Due Diligence could benefit your business?

Visit our FAQ page for detailed answers to common questions and insights into how our DDD service identifies risks, uncovers growth opportunities, and enhances your digital strategies.

Opportunities

Standard Digital Due Diligence

Start your digital future in the right direction, today

Transmission into digital has to grow from the rich ground of analysis and strategy. To provide soil for success, we examine the whys of today to see the hows of tomorrow.

Custom Digital Due Diligence

Master your future digital activities, today

If you already have a well-defined digital strategy, but have difficulties understanding a specific area, then we can assist you in finding clarity. While the core pillars of doing this are similar to our standard Digital Due Diligence, the process is tailored to meet your distinct needs.

Related Insights

By clicking “Accept”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts.